Modern Approaches to the Development of Green Innovations: Industry-Specific Features

Relevance. Modern approaches to the development of industries in the Russian Federation are associated with the introduction of "green" innovations, since these technologies are currently one of the incentives for the formation of a new techno-economy.

The purpose is to substantiate modern approaches to the development of "green" innovations on the example of one of the sectors of the economy - construction.

Objectives: to analyze strategic alternatives for the construction sector of the Russian Federation; consider methods of greening the economy of construction production through the concept of "green" construction; to consider available solutions to strategic problems in the form of incremental innovation: an improved production method and the introduction of a model of the organizational and economic mechanism of management greening.

Methodology. In the course of the study, general scientific methods of logical and statistical analysis were used to determine the level of greening of the Russian Federation using various indicators, as well as qualitative and quantitative analysis to identify barriers to increasing activity in the field of "green" construction.

Results. The use of innovative technologies in construction costs only 0.8% more than the construction of a standard building, while achieving the basic levels of green building standards leads to an increase in its cost by about 2-3%. Innovative methods for improving construction are substantiated, and a method for determining the level of corporate and social responsibility, taking into account the environmental factor, is analyzed in detail.

Conclusions. The introduction of the concept of "green" construction and ecologization of the economy will set a new vector in the country's innovative activity, thereby contributing to the formation of the techno-economy of the Russian Federation. The legislative framework for promoting the concept of "green" construction in the Russian Federation has been established, but this is not enough to increase the number of projects in this area and their implementation. Using innovations in the construction industry, companies support the Russian innovation market and contribute to the future of not only the Russian environment, but also the Russian economy.

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