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Proceedings of the Southwest State University. Series: Economics. Sociology. Management

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DEVELOPMENT PRIORITIES OF MARKETING AND LOGISTICS ACTIVITIES

 
Issue Title
 
Vol 14, No 4 (2024) Choosing a promotion channel for a startup project in the modern media space Abstract   PDF (Rus)
O. A. Kryzhanovskaya
 
Vol 14, No 3 (2024) Optimization of the process of communication with customers when organizing sales on Internet platforms Abstract   PDF (Rus)
O. V. Shamina, K. S. Paderina
 
Vol 14, No 2 (2024) Collaborations as an Innovative Marketing Tool Abstract   PDF (Rus)
N. N. Polzunova, D. O. Ryabova
 
Vol 14, No 2 (2024) An Innovative Approach to the Organization of the Company's Activities Based on the Use of Digital Technologies for Brand Promotion Abstract   PDF (Rus)
S. V. Ponomarev, O. S. Krainova, L. V. Moskovtseva, S. V. Plyasova
 
Vol 14, No 2 (2024) Marketplace: Business Model of the Modern Economy Abstract   PDF (Rus)
N. V. Pyanova, S. A. Salenkova, R. R. Pyanov, O. A. Kryzhanovskaya
 
Vol 14, No 1 (2024) Promising Directions for the Development of the Transport and Logistics Infrastructure of the Northern Sea Route Abstract   PDF (Rus)
A. A. Volkova
 
Vol 13, No 6 (2023) Marketplace as a Digital Product Promotion Platform Abstract   PDF (Rus)
I. N. Tretyakova, A. S. Lazarev, E. R. Shcherbachenko
 
Vol 13, No 5 (2023) Competitive Analysis of the Business Environment in the Development of a Startup Project Abstract   PDF (Rus)
O. A. Kryzhanovskaya
 
Vol 13, No 3 (2023) Branding as One of the Factors of Increasing the Competitiveness of the Company in the Goods Market Abstract   PDF (Rus)
N. V. Pyanova, E. A. Stolyarova, R. R. Pyanov, O. A. Kryzhanovskaya
 
Vol 11, No 5 (2021) The Importance of Digital Technologies in the Logistics of Seaports Abstract   PDF (Rus)
V. V. Zhokhova, A. R. Bluydik
 
Vol 11, No 4 (2021) Features of Digital and Non-Digital Marketing Strategies when Managing an Organization in a Globalized Environment Abstract   PDF (Rus)
M. S. Kireeva, M. G. Klevtsova, A. L. Chulakova
 
Vol 11, No 2 (2021) Digital Marketing Strategies of Organizations in the Context of Post-Crisis Transformation of the Economy Abstract   PDF (Rus)
M. S. Kireeva, M. G. Klevtsova
 
Vol 12, No 4 (2022) Marketing Research of the Market for the Implementation of a Startup Project in Modern Business Conditions Abstract   PDF (Rus)
O. A. Kryzhanovskaya, K. E. Pakhomov
 
Vol 12, No 3 (2022) Event Marketing as a Tool for Shaping the Image of the University Abstract   PDF (Rus)
I. F. Chepurova, A. V. Pozdnyakova, A. V. Gladysheva, A. V. Prokhorov
 
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